| |

Kantar Media: March Madness Advertising Trends Report

March 15, 2012

This analysis of advertising spending for the NCAA Division One Men’s Basketball Championship, known as “March Madness,” demonstrates that the tournament has evolved over the years to become one of the most valuable events in all of sports.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):

Also See

Relevant Topics