SAS: Customer-Centricity Drives Successful Omni-Channel Retailing | Website & Search Advertising | Media Channels | ANA

SAS: Customer-Centricity Drives Successful Omni-Channel Retailing

This paper provides insights presented in a webinar from SAS and Retail Systems Research (RSR) on how customer-centricity and cross-channel concepts in context will successfully drive omni-channel retailing.