November 20, 2012
According to Trust eMedia, inbound (i.e., social media) marketing costs 61% less per lead than traditional outbound marketing.
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Got Digital? How to Enhance the Performance of Your National Brand’s Co-Op Advertising Program
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The Rise of the Savvy Shopper: The Impact of the Recession on Customer Loyalty
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SAS: A Marketer’s Guide to Analytics
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SAS: Customer-Centricity Drives Successful Omni-Channel Retailing
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