March 1, 2013
Joan FitzGerald, vice president of television and cross-media solutions at comScore, and Jeff Boehme, chief research officer at Kantar Media, shared how their respective companies address brand-specific commercial ratings.
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May 22, 2013
The Marriage of Marketing and Technology: Meet the DMP
May 15, 2013
Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
May 1, 2013
MillerCoors Leverages Video Assets To Drive Awareness
Apr 24, 2013
A Movement, Not a Message: Creating Real Momentum in Positioning Your Brand
Apr 19, 2013
Procurement Collaboration Success Case Study
Apr 17, 2013
Microsoft Advertising: Top Ways Marketers Can Leverage Cross-Platform Engagement
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