Procter & Gamble Case Study: Mobile Branding
August 7, 2013
In this presentation, Erin Simino, Senior Vice President of Mobility – Starcom Worldwide for Proctor and Gambleand Alexis Berger, Vice President – Kargo, provided actionable insights into how Proctor and Gamble is approaching mobile with their marketing strategies and key insights and lessons learned for how marketers can transform branding practices in mobile.
Members Only Content
This content is available to ANA Members only. Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.