Levi Strauss & Co. Leverages Curated Content to Reach Global Consumers
December 12, 2013
In this presentation, Julia Bois, digital brand manager at Levi Strauss & Co., Diana Klochkova, global social manager at Levi Strauss & Co., and Kirsten Green, senior account manager at Thismoment, shared how they curated content across Instagram and YouTube that garnered not only significant user participation, but breathed new life into the heritage 501 jean.
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