Emblem Health Leverages Big Data for Insights that Drive Measurable Results
September 17, 2013
In this presentation, Shirish Dant, head of consumer marketing and market insights of EmblemHealth, David Magrini, vice president of Merkle, and Shiv Gupta, senior director of analytics at Merkle, shared a case study on how EmblemHealth took advantage of big data and turned it into actionable results.
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