Dunkin’ Brands: Driving Brand Innovation
February 26, 2014
Christopher Fuqua, vice president of brand marketing at Dunkin’ Brands, Inc., shared how the brand leveraged consumer insights to develop a cross-channel integrated marketing approach.
Members Only Content
This content is available to ANA Members only. Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.