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Panel Discussion: Can Authenticity and Marketing Be Friends?

December 8, 2010

A panel of industry experts, Brian Hunt, senior creative director at Yahoo!, Kevin Roddy, former chief creative officer at BBH New York and chairman of The One Club, Rosemarie Ryan, co-chief executive officer of Co Collective LLC, and Steve Wax, managing partner at Campfire, discussed how creativity impacts authenticity in marketing.

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