| |

Mobile in the Consumer Journey: How Mobile is Shaping the Future of Shopping

June 12, 2012

Natasha Hritzuk, senior director of global insights and analytics, Microsoft Advertising, discussed how incorporating more emotional content into mobile campaigns can improve the effectiveness of shopper marketing.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):

Also See

Relevant Topics