| |
 

Volvo: Driving Consumer Engagement through Mobile Media Integration

May 12, 2011

Linda Gangeri, manager, national advertising, Volvo Cars of North America, LLC, discussed how Volvo is embracing multi-screen marketing and interactive video ads that have resulted in a higher response rate compared to other types of media.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):
Password:

Relevant Topics