Vistaprint Transitions to a Customer-Centric Approach with a New Brand Strategy | Event Recaps | All MKC Content | ANA

Vistaprint Transitions to a Customer-Centric Approach with a New Brand Strategy

Bridget O’Brien, vice president of brand, marketing communications, and content at Vistaprint, shared how the online print provider is transitioning to a customer-centric strategy to drive growth and retention.