Marketers, Make Procurement Your Friend
October 22, 2013
Jeff Jacobs and Kushan Surana from McKinsey & Company discussed trends and opportunities for increased collaboration between marketing and procurement while also focusing on the issues and challenges that marketers face in a digital world.
Access to this content item is restricted to:
- ANA Corporate Marketer Members
Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.