MINI Motors Incites Passion with Real-Time Content Marketing
July 15, 2014
Lee Nadler, marketing communications manager at MINI, shared examples of MINI’s creative real-time marketing, from social volleys with other brands to turning a moving car into a live concert venue.
Access to this content item is restricted to:
- ANA Corporate Marketer Members
Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.