Social TV: The New Digital Water Cooler | Social Media | Media Channels | ANA

Social TV: The New Digital Water Cooler

Fernando Arriola, vice president, ConAgra Foods; Nadine McHugh, vice president, Colgate-Palmolive Company; and Mike Proulx, senior vice president, Hill Holiday, discussed the opportunities provided by social TV for marketers in a panel moderated by Tom Cunniff, vice president, Combe Inc.