| |

Connecting with the Connected: Influencer Research Highlights

May 17, 2007

In this presentation,Ted Smith of CNET discusses research on influence (how individuals influence each other) and how it works. He also demonstrates how marketers can use their knowledge of influence research to build brands.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):