Mobile Marketing—A New Frontier for Consumer Engagement is Here | Event Recaps | All MKC Content | ANA

Mobile Marketing—A New Frontier for Consumer Engagement is Here

With over 263 million mobile subscribers in the United States and 3 billion worldwide, the mobile phone is poised to become essential to the practice of marketing. Michael J. Becker, EVP of Business Development at iLoop Mobile, Inc., discussed the impact that mobile marketing can have on your business.