Entertainment Marketing About and To the GLBT Community | Event Recaps | All MKC Content | ANA

Entertainment Marketing About and To the GLBT Community

In this panel discussion, George DeBolt (Showtime), Jason Klarman (Bravo), and Adam Rosen (Stolichnaya) discuss how they have successfully reached the GLBT audience. Includes case studies for Showtime's "Queer As Folks" launch and Stolichnaya's "Be Real" campaign.