September 22, 2008
Nicholas Primola, Senior Vice President of Direct Marketing and Media Optimization at Citizens Bank, discussed creating a media optimization plan, which is easier said than done, but can result in a 40% increase in your media budget.
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Feb 8, 2012
Crayola Creativity: Our Cause, Our Culture
Feb 2, 2012
Client Programs that Drive Loyalty and Profitable Growth
Feb 2, 2012
Green Production: On Set Waste Diversion and Environmental Initiatives
Feb 1, 2012
Best Practices in Internal Communications
Jan 31, 2012
Case Study: Macy’s Winter Beach Party Woos Millennials
Jan 31, 2012
Mike and Ike and Hot Tamales Give Consumers a Sweet Tooth with Mobile Marketing Promotions
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