Applying Social Media for Strategic Marketing | Social Media | Media Channels | ANA

Applying Social Media for Strategic Marketing

Bill Tuohig, Vice President of Product Management from Umbria Inc., shared his perspective on social media. Sharing content online has exploded in recent years and advertisers are grappling with how to best leverage it. In order to deal with this growing world of social media, marketers first need to know what it is and what it can do for them.