Class Action False Advertising Litigations in a Digital World: Strategies to Defeat Them or Settle Them Successfully

March 3, 2008

In the old days, there were really only three challenges facing consumer advertising; NAD, Administrative Agency, and a Lanham Act suit in federal court. Now, however there is a heightened possibility of consumer class action suits, making changes in determining risk assessment necessary. Lawrence Weinstein, Proskauer Rose LLP's Partner and Laura Buckland, T-Mobile USA, Chief Litigation Counsel explore the happenings in the digital community as class action attorneys take aim.