And Now a Word from the Agencies (4A’s Perspective) | ANA Topics | ANA

And Now a Word from the Agencies (4A’s Perspective)

Mat Mildenhall, global leader, P&G, BBDO & Proximity, Tisha Kirkpatrick, P&G leader for Integer, and Michael O’Brien, EVP, Ketchum, discussed how to build better agency relationships and how to get the most from your agency partnerships.