Revealed: Key Findings from ANA’s Media Transparency Study | Webinar Rewinds | Event Video | All MKC Content | ANA

Revealed: Key Findings from ANA’s Media Transparency Study

In this webinar, get key findings from an independent study commissioned by the ANA that revealed that a wide range of non-transparent practices, including cash rebates to media agencies, were found to be pervasive in a sample of the U.S. media ad buying ecosystem.