State Tax Incentives for Commercial Production: Found Money for Advertisers
June 6, 2012
Mike G. Rose, chairman and CEO, Ease Commercial Services, John Lick, executive producer, broadcast, Target, Valerie Light, sourcing process leader, broadcast production manager for television and radio, Verizon Communications, and Shelley Landgraf, owner/founder, The Landgraf Consulting Group, outlined principles and process for marketers interested in taking advantage of the potential tax savings offered by states trying to lure the production of commercials to their area of the country.
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