Blockchain: What Marketers Need to Know

August 23, 2017

Executive Summary

Blockchain is revolutionizing the advertising industry, and while cryptocurrencies like Bitcoin may have taken the world by storm, such uses merely mark the beginning for Blockchain technologies. What are the possibilities for advertising and marketing? In this webinar, we explored what Blockchains are and how they can impact the advertising industry. The presenters shared:

  • Introduction to Blockchain
  • Considerations for today's advertisers
  • The possibilities for advertising

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