The Next Tipping Point: How Relationships Between Tech, Brands, and Agencies Will Change Forever | Conference Session Videos | Event Video | All MKC Content | ANA

The Next Tipping Point: How Relationships Between Tech, Brands, and Agencies Will Change Forever

SteelHouse CMO, David Simon discussed the current state of the agency/brand/technology relationship and how the latest programmatic advancements are challenging those traditional roles.