Rules of the Road in Engaging with Celebrities, Influencers, and Fans | Webinar Rewinds | Event Video | All MKC Content | ANA

Rules of the Road in Engaging with Celebrities, Influencers, and Fans

Jason Gordon, Partner at Reed Smith LLP, and Jennifer MacDougall, Vice President, Associate General Counsel and Assistant Secretary at Jack in the Box, Inc., provided an overview of some of the most pressing legal and business concerns related to influencer marketing.