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Mondelēz International & Mediavest: Designing For Mobility

November 14, 2012

Mondelēz International's Bonin Bough and MediaVest's Amanda Richman shared how they approach the space as mobility versus simply mobile, leverage the unique opportunities it offers, and design mobility experiences with impact.

View highlight video below.



Source

"Mondelēz International: Designing for Mobility." Bonin Bough, Vice President of Global Media and Consumer Engagement, Mondelēz International; Amanda Richman, President of Digital, MediaVest USA. ANA Mobile Marketing Conference, 11/14/12.

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