Abstract
Vice President of Marketing at Anheuser-Busch InBev Keith Levy discussed why the new company is working well and shared the accountability metrics-many imported from InBev-used to maximize the effectiveness of marketing and advertising investments.
The content you requested is only available to active Members of the ANA. If you are an ANA Member, please login, above, to view this content. If you'd like to find out how to become a member, please call us at 212-697-5950.
