Production Management

This panel discussion covers how the editing world has changed with new technology and the implications it has on advertisers-particularly in the realm of high-definition television.

ANA members share their policies regarding agency personnel and television production shoots when travel is involved.

Compiled by Joint Policy Committee on Broadcast Talent Union Relations this item outlines how a company can continue its business functions in the event of a strike and provides a sample forms.

This article provides an update on the 2006 SAG/AFTRA negotiations.

This article provides answers to member questions on secondary research tools and managing tv talent payments

This article provides an update on the 2006 SAG/AFTRA negotiations.

This presentation explores various post-production solutions including the use of HD formats and digital projection.

This panel discussion reviews best practices and negotiation tips for setting photographers' usage fees.

This expert panel discusses how design, from packaging to the product itself, affects marketing efforts.

Letter to ANA and AAAA member discussing SAG and AFTRA's agreement to explore alternate methods of compensation for principal performers appearing in television commercials.

Production planning amendments submitted for review by agencies and advertisers prior to the expiration of 2006 agreements, to consider.

This article reviews the impact of customer engagement, organization, and production management on driving marketing efforts.

This presentation provides a guide of the commercial production process, including ways to save on talent and production costs.

Insights from lifelong celebrity talent negotiators. Learn how to keep your executives from going too "Hollywood."

Experts who clear commercials with the broadcast and cable networks offer helpful hints and best practices of simple revisions that can make the difference between a cleared and rejected commercial.

This presentation explores the status of HDTV and its implications for the future of advertising.

ANA members share their insights on shooting/finishing commercials.

ANA members share their insights on (1) internal computerized cost approval and tracking for television, radio, and print and (2) the use of compensation for outside advertising production consultants.

This guideline provides explanation of the debate around the costs and conditions of hiring actors for commercials.

This presentation provides a historical perspective of branded entertainment on television.

This presentation explores the successful integration of Jeep and 7-Eleven brands into the show "Dear Santa."

This presentation forecasts 2006 activities in the SAG/AFTRA negotiations.

This presentation reviews how the Picture Licensing Universal System Coalition is working to simplify image licensing.

Industry experts share their perspectives on the best practices for using celebrities in advertising including recommendations on the most cost effective and accountable methods to do so.

This roundtable discussion of representatives from the Association of Independent Creative Editors explores areas of mutual interest between the editorial community within the advertising industry and agencies and advertisers.

The author points out the fundamental aspect of television that has not changed; visual storytelling.

In this presentation, Jon Albert shares a new paradigm for the most cost effective and accountable methods in strategizing your celebrity talent and popular music rights acquisitions.

This article reviews celebrity talent payments as a part of a company's overall marketing budget.

Experts review celebrity talent payments as a part of a company's overall marketing budget including institution of formal processes and guidelines.

These best practices provide helpful insights for offering and negotiating a successful celebrity talent contract.