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  • Agency Compensation : Cost-based agency compensation

     
    There are 6 items in this category.
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    Labor-Based Fees for Above-the-Line and Below-the-Line Agency Compensation Agreements
    Jul 2008

    ANA members provide insight on labor-based fees for above-the-line and below-the-line agency compensation agreements.

    Trends in Agency Compensation
    Dec 2007

    In 2007, the ANA fielded its triennial survey of the trends in agency compensation. Dave Beals, President and CEO of Jones Lundin Beals, shared the survey’s extensive results, covering methods of agency compensation, performance incentives, and the role of procurement in negotiating agency compensation.

    ANA/AAAA Compensation Guide: Understanding Direct Labor, Overhead and the Components of Cost-Plus and Labor-Based Arrangements
    May 2006

    A panel of experts weighs in on direct labor, overhead, and components of cost-plus and labor-based agreements and the ANA/AAAA's Compensation Guide.

    ANA/AAAA Compensation Guide Understanding Direct Labor, Overhead and the Components of Cost-Plus and Labor-Based Arrangements
    May 2006

    A guide to understanding direct labor, overhead, and components of cost-plus and labor-based agreements.

    Internal Computerized Cost Approval and Tracking / Compensation for Outside Advertising Production Consultants
    Jan 2006

    ANA members share their insights on (1) internal computerized cost approval and tracking for television, radio, and print and (2) the use of compensation for outside advertising production consultants.

    Agency Compensation, Labor Costs, Auditing, Travel Costs, and Commercial Production
    Nov 2003

    ANA members share their insights on agency compensation, labor costs, auditing, travel costs, and production.

     
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    ANA Insight Briefs