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| Research Report: Digital Marketing Agency Compensation Trends Feb 2010 This study underscores the phenomenal growth in digital marketing spending that has escalated over the last half of this decade as well as the growing role this discipline is playing in marketers’ overall marketing strategies for their brands. |
| 10 Financial and Procurement Issues in 50 Minutes Jun 2009 Industry experts discussed a range of issues regarding finance and procurement including cost containment strategies, agency incentive compensation, and behavioral targeting. |
| Trends in Interactive Agency Compensation - Overview Jul 2007 View the results of an interactive agency compensation survey exploring challenges related to the management of interactive agency compensation. |
| Agency Incentive Compensation Best Practices Feb 2007 John Rinek of Beekman Associates provides an industry view of agency incentive compensation, as well as best practices. |
| Agency Compensation Trends and Issues Aug 2006 This presentation explores the trends in agency compensation for general advertising, specifically addressing the unique compensation structure for yellow pages and CMRs. |
| Internal Computerized Cost Approval and Tracking / Compensation for Outside Advertising Production Consultants Jan 2006 ANA members share their insights on (1) internal computerized cost approval and tracking for television, radio, and print and (2) the use of compensation for outside advertising production consultants. |
| Agency Compensation - Incentive Compensation Jul 2005 Jones Lundin Beals CEO Dave Beals provides insights on the benefits and disadvantages of incentive compensation, performance criteria/metrics, and its impact on an agency's performance in this snapshot. |
