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  • Legal Affairs : Legal issues

    There are 90 items in this category.
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    Focus on Advocacy: Rough Seas Ahead?
    Feb 2007

    This article discusses potential repercussions of the party shift in Congress for marketers.

    Some Traditions Always Change - Direct Marketing: Snail Mail, CAN-SPAM, Do Not Call, Do Not Fax
    Jan 2007

    This presentation provides an overview of the current regulations affecting direct marketing. Topics include spam, telemarketing and Do Not Call, fax marketing, spyware, information security, data breach notification, pretexting, COPPA, liability for acts of practices of business partners, and placement of privacy disclosures.

    Ten Ways Corporate Counsel Can Maximize Their Protection
    Jan 2007

    There has been a trend in denying corporate counsel the protections normally afforded under attorney-client privilege. This checklist provides tips for corporate counsel to maximize its protection.

    Best Practices for Providing Privacy and Security for Customer Data
    Jan 2007

    In this presentation, Millar provides an overview of consumer privacy and security issues, including state, federal, and international laws. Millar provides best practices for protecting and dealing with consumers' private information.

    Children's Food and Beverage Advertising Initiative: Revisions to the Self-Regulatory Guidelines for Children's Advertising
    Jan 2007

    This presentation provides a brief overview of the childhood obesity and advertising issue, along with recent developments and discusses the Children's Food and Beverage Advertising Initiative.

    Loyalty, Affinity, and Gift Card Programs: Privacy and Security Considerations
    Jan 2007

    In this presentation, Millar provides an overview of consumer privacy and security issues, including state, federal, and international laws. Millar provides best practices for protecting and dealing with consumers' private information.

    Commercial Clearance Practice for the Turner Cable Networks
    Jan 2007

    "Commercial Clearance Practice for the Turner Cable Networks." Kathy Christianson, Manager of Commercial Clearance, Commercial Clearance Practice for the Turner Cable Networks. ANA Law and Business Affairs Conference, 01/17/07.

    Ambush Marketing
    Jan 2007

    In this presentation, Hofer explains how ambush marketers outsmart the official sponsors at international entertainment and sports events. He outlines laws put in place to protect official sponsors. Case studies of the 2006 Winter Olympics in Turin and the 2006 FIFA Soccer World Championship in Germany are included.

    The Attorney-Client Privilege Dead or Alive?
    Jan 2007

    This presentation provides an overview of attorney-client privilege and examines it in the context of advertising. It covers recent legal developments and provides tips for maximizing protection under the attorney-client privilege.

    2006-2008 Commercials Contract Extension Agreement
    Jan 2007

    This presentation provides an overview of the 2006-2008 Commercials Contract Extension Agreement.

    The Top Ten Issues of Client Agency Agreements
    Jan 2007

    This session was a reprise of a terrific presentation given at the ANA Legal Affairs Conference in January, and covered topics including compensation issues and special provisions for special clients.

    Focus on Advocacy: A Future at Stake
    Dec 2006

    Dan Jaffe, ANA EVP of Government Relations, discusses the issue of consumer privacy.

    Status of Legislative, Regulatory, and Legal Issues Affecting Advertising
    Oct 2006

    This white paper reviews the significant activity on a broad range of serious legislative, regulatory, and legal challenges to advertising in 2006.

    Focus on Advocacy: We're on the Case
    Oct 2006

    This article explains how ANA efforts are protecting the rights of the entire marketing community.

    Pulling Its Weight
    Aug 2006

    This article explores how the food marketing community is responding to the global challenge of childhood obesity.

    Cleaning Up Content
    Jun 2006

    This article explores the new rulings on broadcast indecency and their potential for far-reaching implications for media and ads aimed at children.

    Legislative Overview: Washington, D.C. in 2006
    Mar 2006

    This presentation reviews the national regulatory landscape for 2006, including ANA's responses to some of the most pressing issues.

    Sponsorship Law
    Feb 2006

    This panel discussion explores legal perspectives covering the "art of the deal", best practices for contracts including escalation clauses, rights of refusal, performance clauses and other legal matters relating to sponsorship and event marketing.

    The Halftime Report
    Feb 2006

    This article provides an overview of current legislative and regulatory issues with an impact on marketing.

    Antitrust Violations: Price-Fixing, Bid-Rigging, and Market Allocation Schemes
    Jan 2006

    A primer which briefly describes the most common antitrust violations and outlines those conditions and events that indicate anti-competitive collusion.

    Antitrust Violations: Price-Fixing, Bid-Rigging, and Market Allocation Schemes
    Jan 2006

    An authority from the U.S. Department of Justice discusses antitrust violations and offers watchouts, safeguards and lessons learned from recent inquiries into the graphics and advertising industry.

    The Slippery Slope of the First Amendment
    Jan 2006

    This presentation provides an overview of the regulatory landscape for 2006, specifically regarding first amendment issues as they relate to marketing.

    Advertising Taxes: The Latest in the Battle Against Advertisers
    Jan 2006

    Down The Slippery Slope To Regulation - Ouch!!!
    Dec 2005

    This article reviews the legislative battles the ANA is fighting on behalf of advertisers.

    Are We Victims Of The Ancient Chinese Curse?
    Dec 2005

    This article explores legal issues and general challenges facing the marketing industry in 2006.

    Sweepstakes & Promotions on the Net
    Oct 2005

    This presentation explores the legal and regulatory implications of executing online promotion strategies.

    Privacy and Information Security
    Oct 2005

    The ANA's Washington office provides an update on the status of legislative efforts regarding privacy of information on the Internet and what it means to advertisers.

    Advertising Versus the Law: A Candid Discussion with FTC Chairman Majoras
    Oct 2005

    Federal Trade Commission Chairman Majoras provides her insights on key advertising issues.

    Advertising Versus the Law: A Candid Discussion with FTC Chairman Majoras
    Oct 2005

    Federal Trade Commission Chairman Majoras provides her insights on key advertising issues.

    A Positive Agenda For Advertising
    Oct 2005

    The author looks at public reaction to advertising in the past and in today's heavily regulated environment.

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