Legal Affairs : Regulation of advertising

This article explores legal issues and general challenges facing the marketing industry in 2006.

This presentation forecasts 2006 activities in the SAG/AFTRA negotiations.

The ANA's Washington office provides an update on the status of legislative efforts regarding privacy of information on the Internet and what it means to advertisers.

Federal Trade Commission Chairman Majoras provides her insights on key advertising issues.

Federal Trade Commission Chairman Majoras provides her insights on key advertising issues.

The author looks at public reaction to advertising in the past and in today's heavily regulated environment.

The author offers examples of the positive effects of advertising and argues that advertisers, who are largely targeted for regulatory action, must demonstrate through facts how they contribute to the economy.

The author draws links between good corporate governance and good marketing.

This presentation provides an overview of what marketers are doing to promote healthy lifestyles with consistent communications. It also reviews current research, identifies key issues, suggests messaging strategy development, and more.

In this presentation, Dan Jaffe, head of the ANA's Washington D.C. office, shares his perspective on the threats marketers face from legislators and regulators on topics including indecency, advertising to children, and advertising for prescription drugs.

This article explores the increasingly hostile landscape that advertisers now face in advertising to children and separates truth from fiction in sorting through the issue.

A review of indecency, digital television transition, and product placement disclosure.

A review of CARU's guidelines for children's advertising, providing both positive and negative real world examples.

This presentation reviews CARU's guidelines for children's advertising. It gives both positive and negative real world examples.

Official FTC regulations concerning advertising enforcement.

In this presentation, Dan Jaffe discusses some of the major government relations challenges facing marketers, and what they mean to a company’s bottom line.

This set of nine guidelines call on marketers to institute certain practices that will defend and enhance the viability of legitimate e-mail marketing.

Doug Wood addresses legal cases in California dealing with false or deceptive public comments alleged against Nike.

Legal news and views.

This document provides the 2003 amendment to New York State's laws for use of child actors in television production.

A look at how today's climate has changed the way customers look at advertising.

Creating connections with kids in today's busy and complicated environments.

An examination of advertising to children.

ANA members provide insight on print commitments, print payments, managing billing discrepancies, print spending, and targeting younger audiences with print advertising.

In this white paper, the Association of National Advertisers provides a comprehensive overview of the role of advertising in the United States.