Social Media

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Chango: The FBX Opportunity

Facebook Exchange (FBX), a real-time bidding ad system, allows marketers prospect for new clients using search and third-party data, as well as convert existing site visitors using primary site data.

Leveraging Innovation and Social Media to Build Brands

Charles A. Carpenter, vice president, ad sales, mid-central region at the Food Network and the Cooking Channel, and Nicole Leyden, vice president of digital ad sales at Scripps Networks Interactive, discussed how Scripps and its networks use innovation and social media.

Leveraging Innovation and Social Media to Build Brands

In this presentation, Charles A. Carpenter, vice president, ad sales, mid-central region at the Food Network and the Cooking Channel, and Nicole Leyden, vice president of digital ad sales at Scripps Networks Interactive, discussed how Scripps and its networks use innovation and social media.

Blog Policy Template

A policy to absolve your organization from litigation resulting from illegal or inappropriate content.

Facebook Page Checklist

A Microsoft Excel checklist to ensure the success of your Facebook Page.

LinkedIn Group Checklist

A checklist to ensure the success of your LinkedIn Group.

Online Community Budget Template

This tool will help you estimate and evaluate the costs of your online community.

Online Community Business Case

This business case will help you determine the benefits on an online community for your organization in order to gain senior management support.

Online Community Consulting Services RFP Template

Use this tool to help you design a Request for Proposal (RFP) for Online Community Consulting Services.

Online Community Governance Document

Use this template to help you govern your corporate online community.

Online Community Launch Checklist

Use this template to help you track the tasks associated with your online community launch.

Online Community Methodology

Use this step-by-step planning methodology and set of 20 premium tools and templates to help you develop and launch a successful online community.

Online Community Metrics Dashboard

Use this to identify and measure key metrics for your online community initiative.

Online Community Policies & Guidelines

Use this template to help you create reasonable guidelines for internal behavior by employees and contractors in relation to your online community.

Online Community Project Plan

Use this template to create a guide for an upcoming online community build or update.

Online Community Readiness Assessment

A self-assessment to evaluate readiness to move forward with building an online community.

Online Community Risk Assessment

Use this to document risks for your online community and develop risk mitigation plans to control them.

Online Community ROI Calculator

Use this tool to calculate results for your online community implementation.

Online Community Strategy Scorecard

This tool will help you outline your overall online community strategy.

Online Community System RFP Template

Use this tool to help you design a Request for Proposal (RFP) for an Online Community System.

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