Regulation of Advertising
Dan Jaffe, EVP, government relations, ANA, provided a legislative and regulatory update, covering issues relating to financial reform legislation, privacy policies, the new Supreme Court vacancy, and the FTC's attempts to gain more rulemaking authority.
Robert Corn-Revere, partner, Davis Wright Tremaine LLP, discussed issues currently facing the Federal Communications Commission (FCC).
Joshua M. Sharfstein, principal deputy commissioner, Food and Drug Administration (FDA), shared his thoughts on how advertisers can work together with the FDA to improve public health.
James H. Davidson, shareholder and chair, public policy group, Polsinelli Shughart PC, discussed how the FTC's proposal to limit food advertising to children may affect advertising.
Dan Jaffe, EVP, government relations, ANA, discussed today's political climate and how it may impact advertisers.
Dan Jaffe, EVP of Government Relations at ANA, discussed how politics and governmental regulations impact the pharmaceutical industry.
This article provides the transcript from a question answer session held with Wally Snyder, who served as president of the American Advertising Federation for fifteen years. Snyder answers questions regarding industry ethics, intrusive content and children among other topics.
This article explores how the food marketing community is responding to the global challenge of childhood obesity.
This presentation reviews advertising claims substantiation and consumer perception studies.
This article explores legal issues and general challenges facing the marketing industry in 2006.
Federal Trade Commission Chairman Majoras provides her insights on key advertising issues.
The author offers examples of the positive effects of advertising and argues that advertisers, who are largely targeted for regulatory action, must demonstrate through facts how they contribute to the economy.
A look at how today's climate has changed the way customers look at advertising.
An examination of the pharmaceutical industry.
An examination of advertising to children.
The fifth edition of this classic book contains information on all the top legal issues of the day, including social media, privacy, self-regulation, advertising to children, and environmentally friendly product claims.