Digital, Social & Mobile Marketing
A policy for acceptable use of mobile devices by employees and contractors.
A template to build a business case for an investment in a mobile marketing program.
A tool to evaluate mobile initiatives based on brand promotion quality, lead quality, and cost.
A template to identify and track the mobile marketing channels that your competitors are using.
A template to quickly document the role and responsibilities for this position.
A simple dashboard to define your key metrics and track and report on your results.
Use this step-by-step planning methodology and set of 18 premium tools and templates to create a comprehensive mobile marketing plan.
A checklist to ensure you have the right infrastructure to implement a mobile marketing program.
A charter to document project scope, decision rights, and executive sponsorship.
A self-assessment to evaluate readiness to move forward with a mobile marketing initiative.
A template for a Request for Proposal (RFP) for Mobile Marketing Consulting Services.
A template to document mobile marketing risks and develop risk mitigation plans.
A simple, one-page 'scorecard' to demonstrate your objectives, programs, metrics, and timeframes.
Use this tool to get a better understanding of your employee, customer & target audience behaviors based on habits, interests, level of participation and current involvement across a variety of mobile channels.
An analysis tool for evaluating each vendor based on key decision-making criteria.
Use this to keep track of key information about the ads that you will be running.
We created the Online Advertising ROI Calculator to help you determine the ROI for pay-per-click advertising campaigns.
This tool will help you estimate and evaluate the costs of your online community.
This business case will help you determine the benefits on an online community for your organization in order to gain senior management support.
Use this tool to help you design a Request for Proposal (RFP) for Online Community Consulting Services.