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  • Hiscox I'mpossible Banners

    B2 Awards   May 31, 2017  

    Hiscox extended its “Encourage Courage” movement by creating “I’mpossible,” a cross-channel campaign which celebrated its customers and shared their stories.

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  • LED Within Your Reach

    B2 Awards   May 31, 2017  

    Eaton’s integrated “LED Within Your Reach” campaign educated buyers on the affordability of LED lighting installation while simultaneously positioning its new acquisition, Ephesus, as the industry leader in technology.

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  • Beam Me Up, BMO

    B2 Awards   May 31, 2017  

    BMO took its proprietary research and turned it in to valuable content for its client base through a combination of print advertising and hologram video technology.

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  • Lean Digital

    B2 Awards   May 31, 2017  

    Genpact created the Lean Digital program to encourage conversation about a different approach to digital transformation.

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  • HCL Brand Guideline Revamp

    B2 Awards   May 31, 2017  

    Three years after its “Relationship Beyond the Contract” rebranding, HCL Technologies revamped its brand guidelines to account for new media and evolving organizational goals.

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  • Michael Foods Intuvio Sales Presentation Portfolio and Portal

    B2 Awards   May 31, 2017  

    Michael Foods created an online portal for the sales organization to help them stay on brand and on message.

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  • White Glacier Tradeshow Booth

    B2 Awards   May 31, 2017  

    White Glacier created an interactive tradeshow centerpiece to demonstrate its hypothermia protective immersion suit.

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  • Global Metals and Mining Conference App

    B2 Awards   May 31, 2017  

    BMO developed an app that allowed attendees of its yearly Global Metals and Mining Conference to arrange and coordinate meetings from a single source.

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  • A Hybrid Approach to Online Promotional Product Sales

    B2 Awards   May 31, 2017  

    HALO launched a website to streamline its services for current and potential clients.

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  • HCL Integrated Marketing

    B2 Awards   May 31, 2017  

    HCL Technologies launched an integrated campaign to introduce its Mode 1-2-3 business strategy to the market.

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  • The NAFEM Show 2017

    B2 Awards   May 31, 2017  

    The North American Association of Food Equipment Manufacturers (NAFEM) developed an integrated campaign to drive attendance for its biennial conference, The NAFEM Show.

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  • AHR Digital Media Kit

    B2 Awards   May 31, 2017  

    Emerson Commercial & Residential Solutions created a digital media kit to introduce its new business platform to key publications at the AHR Expo, the industry’s largest trade show.

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  • Revamping Paid Search

    B2 Awards   May 31, 2017  

    HCL completely revamped its approach to paid search, creating a three-pronged, always-on strategy that delivered unprecedented results for the brand.

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  • HUB International

    B2 Awards   May 31, 2017  

    HUB International redesigned its brand and digital properties to attract customers and create engaging content.

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  • Aon: Navigate Your World

    B2 Awards   May 31, 2017  

    Aon created an immersive virtual reality experience to highlight its business functions.

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  • Engineers Swipe Right for Rockwell Automation

    B2 Awards   May 31, 2017  

    To reach potential buyers, specifically younger ones, in more engaging ways, industrial supplier Rockwell Automation developed a multi-platform social media campaign.

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  • Rentals Resource Center — Focus on Landlords

    B2 Awards   May 31, 2017  

    To help its target audience of landlords become more successful, Zillow launched the Rentals Resource Center, which featured landlord guides, articles, tools and webinars.

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  • Making HCL Blogs an Influencer in the B2B Buyer Journey

    B2 Awards   May 31, 2017  

    HCL Technologies reinvented its blog network to deliver a more streamlined, relevant experience for users.

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  • NewsBlink

    B2 Awards   May 31, 2017  

    VSP Vision Care launched a quarterly e-newsletter, NewsBlink, to engages and informs broker who sell VSP insurance plans.

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  • Mind the Skills Gap: Helping Industrial Companies Solve a Growing Workforce Crisis

    B2 Awards   May 31, 2017  

    Rockwell Automation created a white paper on the troubling industry skill gap and promoted it across multiple platforms, reaching more than 800,000 individuals.

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