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Leverage business intelligence and data analytics to make better agency management decisions.
How marketers can benefit from maximizing post-production.
Quick tips on how to entertain and inform an audience with stories around your brand.
FutureCast shared four ways that retailers can win with Millennial shoppers.
The healthcare and pharma industries should embrace digital media to reach consumers.
Tips from the founder of a successful global business include the importance of empowering junior staff.
An introductory guide to setting up a programmatic buying campaign for desktop, mobile, or video.
A three question quiz to see if your content marketing is on track.
An infographic exploring trends around summer vacations.
Leadership takeaways from SAP’s CMO.
A look at how digital subchannels can offer advertisers an alternative to the niche cable networks.
What to keep in mind as online video and media allocation decisions are made.
Results from a brainstorming session on how to promote, align, and prove the value of in-house agencies.
As marketing becomes more and more a data job, the chief digital officer position is increasingly becoming a leadership role.
A whitepaper from Intel, The Store WPP, and the DPAA explores how retailers and brands must leverage technology to connect with younger consumers.
Mondo provides full salary data and analysis for digital marketing jobs.
According to research from Google, DoubleClick, and YouTube, things like player size and position determine video viewability.
Panera announced that it is prohibiting ingredients based more on what consumers want than on hard scientific proof.
Consumer confidence is at an all-time high, but many Millennials aren’t about to give up their deal-seeking behavior any time soon.
TVB looked at the media habits and behaviors of back to school shoppers.