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Top 10 Sponsorship Deals of the Week

SponsorPitch shared a curated list of the biggest sponsorship and event marketing deals for the week of September 28th.

The Creative Group: 2016 Salary Guide for Creative and Marketing Professionals

The 2016 edition of the annual salary guide includes hiring trends and salary data for more than 120 positions.

American Millennials: Deciphering the Enigma Generation

A research report looking at Millennial attributes and attitudes toward grocery, retail, restaurant, and travel experiences.

Seven Secrets behind the World’s Most Successful Client/Agency Relationships

Lessons on building a business partnership that will leave a lasting mark.

10 Tips for International Trade Show Marketing

A trade show consultant shares tips for American exhibitors taking their brands and messages abroad.

Top 10 Sponsorship Deals of the Week

SponsorPitch shared a curated list of the biggest sponsorship and event marketing deals for the week of September 21st.

Seven Ways Upworthy Motivates Its Distributed Workforce

Tips for motivating employees who work from home.

Three Lessons from Online Dating for B-to-B Marketers

Marketers should know lead generation is about quality, not quantity.

Projects, Processes, and Performance for In-House Agency Professionals

IHAF created an infographic to share results of its 2015 survey of the internal agency community.

Drones in Commercial Production

What advertisers should know about regulations when using drones in commercial production.

The Marketer’s Guide to User-Generated Content

A new report from Crowdtap explains best practices for using UGC to fuel a content strategy.

Data: The Key to B-to-B Marketing Lead Generation

A look at the types of data that marketers are using to understand today’s buyer.

The Eight Step Roadmap to Lead Generation

An overview of how to create an insight-driven lead generation program to reach qualified leads.

Google’s Alphabet Will Force Advertisers to Rethink Local Business Models

Google's restructuring gives marketers a regional approach to advertising but could force changes to SEO campaigns.

For CMOs, Amazon Dash Buttons “The Best Bad Idea”

Forrester says that the technology represents a major learning opportunity on hyper-convenience.

Adobe Builds Advanced Programmatic Advertising Platform

Adobe rolled out an advanced self-service programmatic ad platform.

Everyone Plays a Role in Combating Bot Fraud

Only through a proactive and collaborative effort will we be able to reduce this threat to the advertising ecosystem.

Back to School 2015

A look at planned back to school spending and how broadcast TV can reach shoppers.

Visa’s Jessica Williams Talks about the Intersection of Innovation and Analytics

The Internationalist discussed how automation can bring positive change to an organization and break down silos.

Get Ready for the Great Pumpkin Invasion

The pumpkin flavor trend continues to grow and has become an integral part of our fall diets.

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