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Search returned: 23 document(s).

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Legal Update: Developments from Europe

Huw Morris, associate at Reed Smith LLP, discussed developments in Europe, including copyright, advertising, and consumer privacy regulation.

Venable LLP: More Muscle Behind Fitness Consent Decrees

In this advertising alert Venable LLP discusses recent fitness consent decrees regarding the new level of substantiation that the Federal Trade Commission (FTC) requires marketers to produce in support of products which make claims for wellness, weight-loss, or slimming.

Venable LLP: FTC Forces Paint Companies to Remove “Green” From Their Palette

Venable LLP discusses two recent green marketing settlements from the Federal Trade Commission (FTC) in this advertising alert.

Venable LLP: POM Wonderful FTC Battle Continues

This article from Venable LLP discusses the recent Federal Trade Commission (FTC) final opinion that POM Wonderful LLC violated the FTC Act by making false or misleading claims to promote their products.

Keynote Address: FTC Commissioner Julie Brill

Julie Brill, commissioner of the Federal Trade Commission (FTC), discussed the FTC’s views on consumer protection, mobile privacy, and data collection, as well as fraud concerns related to the planned expansion of generic top-level domain (gTLD) names by the Internet Corporation for Assigned Names and Numbers (ICANN).

Social Media and Intellectual Property Infringement

Brian Murphy and Terri Seligman, partners at Frankfurt Kurnit Klein & Selz PC, and Tiffany Hall, counsel at Pernod Ricard USA, discussed the legal and business risks for companies which use social media.

Keynote Address: FTC Commissioner Julie Brill

Julie Brill, commissioner of the Federal Trade Commission (FTC), discussed the FTC’s views on consumer protection, mobile privacy, and data collection, as well as fraud concerns related to the planned expansion of generic top-level domain (gTLD) names by the Internet Corporation for Assigned Names and Numbers (ICANN).

Social Media and Intellectual Property Infringement

Brian Murphy and Terri Seligman, partners at Frankfurt Kurnit Klein & Selz PC, and Tiffany Hall, counsel at Pernod Ricard USA, discussed the legal and business risks for companies which use social media.

Venable LLP: An Overview of the FTC’s New and Improved Green Guides

Venable LLP provides an overview of the Federal Trade Commission (FTC)’s new and improved green guidelines in this article from The Antitrust Source.

Davis & Gilbert LLP: FTC Finalizes New Green Guides

In this advertising alert, Davis & Gilbert LLP provides insight to marketers on the Federal Trade Commission’s new and updated Green Guides.

Davis & Gilbert LLP: Study of "Up To" Claims Suggests Possible Change in FTC Standard

This advertising alert from Davis & Gilbert LLP discusses a recent Federal Trade Commission (FTC) study of marketers’ use of the phrase “up to” in claims surrounding their products or services, and the potential new substantiation requirements that may now be necessary as a result.

Davis & Gilbert LLP: First NAD Action Involving Pinterest

This advertising alert from Davis & Gilbert LLP discusses the first action of the Council of Better Business Bureau’s National Advertising Division (NAD) involving social media site Pinterest.

Regulation Getting Clinical

Legal experts discussed two recent challenges involving Reebok and Dannon.

Are Class Actions Entering an Enlightened Era?

Lawrence Weinstein, partner, Proskauer Rose LLP, and Thomas E. Gilbertsen, partner, Venable LLP, discussed the significant changes that have occurred over the past several years in class action law, highlighting specific case examples which led to early stage dismissal.

Commercial Speech and the Nanny State: Can the Government Control Speech for Our Own Good?

Robert Corn-Revere, partner, Davis Wright Tremaine, LLP, and Richard Samp, chief counsel, Washington Legal Foundation, discussed the current state of commercial speech doctrine and how case outcomes may impact the required or allowable messages featured with products and services.

Survey Says: Who Cares? Consumer Surveys and Implied Claims

Norman C. Simon, litigation partner, Kramer Levin Naftalis & Frankel LLP, and Paul Franz, vice president and general counsel, global commerce, legal, The Procter & Gamble Company, discussed the impact of the emerging trend in the appellate courts on Lanham Act challenges, as well as recent developments in traditional survey evidence used in much of the false advertising litigations involving challenges to implied claims.

Digital, Social, Mobile, and the Law: What Marketers Need to Know

Joseph Rosenbaum, partner, Reed Smith LLP, discussed a wide array of legal topics that marketers need to be aware of in the areas of digital, social, and mobile.

Analysis of FTC's Revised Green Marketing Guidelines: A Focused and Balanced Approach to Environmental Marketing Claims

John Feldman, partner, Reed Smith LLC, and James Dudukovich, marketing counsel, Coca-Cola North America, sifted through the new FTC Green Guides and analyzed them in hypothetical situations.

Hidden Liabilities in Media Offerings of Integration and Adjacencies

Rick Kurnit, partner, Frankfurt Kurnit Klein & Selz PC and Rebecca Sanhueza, deputy general counsel, Time Inc., discussed how brands can deal with the challenges presented by new opportunities to reach consumers that are integrated into or aligned with media content.

Washington Update

Dan Jaffe, EVP, government relations at ANA, discussed how the legislative landscape has changed for advertisers after the 2010 midterm election.

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