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FutureCast shared four ways that retailers can win with Millennial shoppers.
The Incentive Group and HCL shared best practices for B-to-B customer loyalty programs and explained their importance to driving business growth.
In this video, the Incentive Group and HCL shared best practices for B-to-B customer loyalty programs and explained their importance to driving business growth.
LinkedIn discussed how marketers can use data and analytics to improve the online shopping experience.
In this video, LinkedIn discussed how marketers can use data and analytics to improve the online shopping experience.
Gradually, more retailers are experimenting with same-day delivery.
In this session, Doug Van Andel shared the Saatch & Saatchi X approach to shopper marketing, including guidelines and practices, as well as the agency's perspective on issues within the space.
A whitepaper from Intel, The Store WPP, and the DPAA explores how retailers and brands must leverage technology to connect with younger consumers.
Panera announced that it is prohibiting ingredients based more on what consumers want than on hard scientific proof.
Consumer confidence is at an all-time high, but many Millennials aren’t about to give up their deal-seeking behavior any time soon.
TVB looked at the media habits and behaviors of back to school shoppers.
While fresh meat is still a vital component of retail store health, consumers are shifting their purchasing behaviors and attitudes about meat.
Global grocery shoppers want a blended experience of digital and physical.
A new study from Columbia Business School found that proactive retention campaigns may actually encourage customers to switch providers.
Retailers and manufacturers can add value and differentiation by providing digital tools to help consumers take control of their shopping experience.
The National Retail Federation predicts 2015 total spending will reach highest in 12 years.
Analysis of sales trends in pet categories.
An interview with Tim O'Sullivan, managing director for North America for Labstore, Young & Rubicam’s shopper marketing network.
Ace reached female shoppers in the cluttered paint category through an integrated shopper marketing campaign.
Milk-Bone drove sales through an integrated campaign that encouraged pet owners to share Valentine’s Day love with their pets.