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Update from Washington

The latest developments in Washington around issues of tax reform, gridlock, and data security.

United Patents: Patent Troll Deterrence – Ideas to Disrupt the Patent Troll Model

In this presentation, Kevin Jakel, CEO of Unified Patents, shared his thoughts on patent troll deterrence via a solution that can be deployed for groups of companies.

Twin City Group: The World of Intellectual Property Insurance

In this presentation, Alex Fjelstad, SVP of Twin City Group, discussed patent infringement insurance.

Legislator to Propose Federal Tax on Sugary Drinks

Representative Laura DeLauro (D-Conn.) is working on a proposal to tax sugar-sweetened beverages, such as soda, to help combat the country's obesity issues.

Yoplait Should Tell Bloggers to Disclose Gift Cards, Per Better Business Bureau

The Better Business Bureau's self-regulatory National Advertising Division stated that bloggers who receive gift cards from General Mills in order to review Yoplait yogurt need to clearly disclose that information in their posts.

Consumers Accept Declining Privacy

Although 64 percent of consumers remain concerned about websites tracking their online behavior, 80 percent have come to accept that total consumer privacy is no longer a viable option.

The Impact of Social Media Globalization: Why People Are More Important than Your Logo

Four social media professionals from four countries on three continents discussed how global brands can be flexible to the social media interests of individual cultures while maintaining a cohesive voice.

Bot Fraud and How to Protect Your Brand

Bot fraud costs advertisers billions of dollars and can affect even highly targeted campaigns.

Snapchat Settles Privacy Charges

The Federal Trade Commission reported that Snapchat agreed to settle with users who felt duped by the social network's data policies and is now required to develop a privacy policy.

Yahoo! Won't Honor Do-Not-Track Settings

Yahoo! will no longer respect do-not-track requests from users, reversing its position on this issue.

Unleashing the True Power of the Customer: The Opportunity for U.S. Grocery Retailers

American grocery stores are uniquely positioned to build a customer-centric organization.

Web Standards Group Moves Forward With Do-Not-Track Effort

The World Wide Web Consortium moved closer to defining and implementing its do-no-track initiative, which has been in progress for the past three years.

The Gathering Data Security Storm: Is the Government Helping?

In this video, legal experts from AT&T, Crowell & Moring LLP, and PayPal discussed the challenges and most effective strategies of companies in effort to secure consumer data.

When Worlds Collide: Old Ethics and Social Media

Legal experts from GE and Reed Smith explored what’s allowed and prohibited on social media under the rules of professional conduct.

The Internet of Things: Possibilities and Problems

Legal experts from Davis Wright Tremaine, LLP and the Grey Group discussed the opportunities and challenges presented by the emergence of the “Internet of Things,” a network of interconnected devices capable of communicating with one another.

Advertising Under Attack

In this video, Dan Jaffe, group executive vice president of government relations, ANA, provided an in-depth look at major difficulties confronting the advertising industry in 2014.

When Worlds Collide: Old Ethics and Social Media

Legal experts from GE and Reed Smith explored what’s allowed and prohibited on social media under the rules of professional conduct.

The Internet of Things: Possibilities and Problems

Legal experts from Davis Wright Tremaine, LLP and the Grey Group discussed the opportunities and challenges presented by the emergence of the “Internet of Things,” a network of interconnected devices capable of communicating with one another.

The Gathering Data Security Storm: Is the Government Helping?

Legal experts from AT&T, Crowell & Moring LLP, and PayPal discussed the challenges and most effective strategies of companies in effort to secure consumer data.

Report from Washington

Dan Jaffe, group executive vice president, government relations at ANA, discussed the latest news regarding ad taxes, patent trolls, food advertising, and privacy.

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