August 29, 2007
Encourages all brands and creative teams behind multicultural campaigns to enter
The ANA (Association of National Advertisers) has extended its deadline for submissions to their annual Multicultural Excellence Awards to September 17, 2007. Now in its seventh year, these awards recognize outstanding multicultural advertising campaigns. They are sponsored by the ANA Multicultural Marketing Committee, which shares knowledge and best practices in multicultural marketing.
The awards submissions are judged based on creativity and relevance in the following categories:
- African American
- Asian
- Hispanic
- GLBT (Gay, Lesbian, Bisexual, and Transgender)
- General Market (advertising that is culturally diverse, yet not targeted to any specific multicultural segment)
In addition, there will be an award given to recognize one “Multicultural Campaign with Significant Results.”
A new rule for submissions this year is that each campaign submitted must have run for a minimum period of two weeks. Further details regarding submission requirements and fees as well as a downloadable entry form can be accessed via www.ana.net/awards.
Award winners will be named at a special dinner ceremony to be held at the ANA Multicultural Marketing Conference, November 4- 6, 2007, at The Eden Roc Resort & Spa in Miami, FL.
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About the ANA
The Association of National Advertisers leads the marketing community by providing its members insights, collaboration and advocacy. ANA’s membership includes 400 companies with 9000 brands that collectively spend over $100 billion in marketing communications and advertising. The ANA strives to communicate marketing best practices, lead industry initiatives, influence industry practices, manage industry affairs and advance, promote and protect all advertisers and marketers. For more information, visit www.ana.net.
Press contacts:Lesley Weiner
CooperKatz & Co. for the ANA
lweiner@cooperkatz.com
212.455.8079
Jorge Lavina
CooperKatz & Co. for the ANA
jlavina@cooperkatz.com
212.455.8041