The new collective bargaining agreement between the JPC and SAG and AFTRA commencing April 1, 2009 and ending March 31, 2012 has been ratified by the unions.
The negotiations that led to the new agreement set a new stage in the relationship between the advertising industry and the unions, continuing to build on relationship of mutual respect. Rather than approaching the bargaining table as adversaries, the two sides sought to find solutions to one another's key issues. While many of these issues were difficult to resolve, the conviction by all parties to find reasons to agree rather than disagree resulted in a fair and balanced agreement.
Further details on the new collective bargaining agreement with SAG and AFTRA can be found in the links to the right. Also, you can read more about the agreement at the JPC blog, written by the JPC's Lead Negotiator, Doug Wood.