Agency Relations

Upcoming Conferences

2015 ANA Masters of Marketing Conference

Orlando, FL

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Upcoming Classes

How To Optimize Your Agency Partner Relationships

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Elevating Your Creative

New York, NY

School of Marketing >

 

Latest Insights

A New Gold Rush for Advertisers

Learn how state production incentives can boost your brand, your company, and your bottom line.

Finding the Perfect Match

With just over half of marketers believing the overall number of agencies they work with now will stay true for the next five years, it stands to reason that maintaining healthy marketing/agency relationships cannot be overstated.

Aetna: Agency Consolidation Case Study

Aetna shared an agency consolidation success story and best practices for strong agency-client relationships.

IKEA’s Approach to Successful Agency/Client Relationships

IKEA North America shared best practices for managing an integrated agency-client relationship.

What Will You Get Your Agency For Xmas?

Forego a lavish gift and focus on what clients can truly give: the gift of stronger partnerships.

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