Agency Relations

Upcoming Classes

Elevating Your Creative

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Elevating Your Creative

New York, NY

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Latest Insights

What Will You Get Your Agency For Xmas?

Forego a lavish gift and focus on what clients can truly give: the gift of stronger partnerships.

Patent Troll Liability in Client/Agency Contracts

In the adver­tising space, patent trolls have been increasingly in the news. This survey has helped provide the foundation for an ANA recommendation on patent troll liability in client/agency contracts.

Award-Winning Case Study: ZYRTEC’s "Muddle No More”

ZYRTEC shared an award-winning case study on gaining share and differentiation on a challenger budget.

Talking Shop

In this one-on-one interview, Doug Ray, global president of Carat, discusses how his agency attracts billions in new business from brands like Macy’s, Staples, GM, and Dannon, and gives his take on where the industry is going.

MillerCoors: Integrated Cross-Functional Agency Management

MillerCoors takes an integrated approach to cross-functional agency management.

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