Agency Relations

Upcoming Events

2015 ANA Masters of Marketing Conference

Orlando, FL

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Upcoming Classes

How To Optimize Your Agency Partner Relationships

New York, NY

Elevating Your Creative

New York, NY

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Latest Insights

Top Agency Management Trends for Marketers

In this webinar, attendees learned what the future holds for Madison Avenue and the implications for brand advertisers who rely on their agencies to successfully compete in the marketplace.

Top Agency Management Trends for Marketers

In this webinar, attendees learned what the future holds for Madison Avenue and the implications for brand advertisers who rely on their agencies to successfully compete in the marketplace.

Big Heart Pet Brands: Taking a Walk in Our Agency's Shoes

In this session, attendees learned how Big Heart Pet Brands leveraged the partnership with their advertising agency to develop creative evaluation skills and effective ways for their marketing team to deliver creative feedback.

Cisco: 15 Years of Making It Work and the Lessons Learned

After 15-years working together across three different companies Julia Mee, Sr. Director of Advertising, Media & Sponsorships – Cisco Systems, and John Coyne, Global Group Account Director – Goodby, Silverstein & Partners, have learned a handful of lessons that are fundamental to building an enduring partnership.

The State of the Art on Agency Integration

In this session, Greg Paull, Principal – R3, showcased agency integration working examples from Coca-Cola, Lego, Unilever, AB InBev and others to help answer the question – "What is Best Practice?"

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