Begins: Wednesday, October 15, 2014
Begins: Sunday, November 9, 2014
Miami Beach, FL
Chevrolet shared how TV, print, and digital amplified awareness of a campaign, while experiential and social created a conversation about how to apply the lessons of Dr. Martin Luther King to modern-day life.
Ace Metrix’s next-day copy testing provided Nescafé with the data and insights to make a crucial marketing decision.
The Latinum Network surveyed over 1,000 Hispanic consumers to determine mobile app usage levels and interests.
The rapid growth of the Hispanic and Baby Boomer populations in the U.S. is expected to drive an increase in cold cereal consumption (which had been flat since 2008) in the future.
To raise awareness for its evaporated milk, Rica invited consumers to share their favorite family recipes to be included in a cookbook that highlighted historical recipes from across the nation.