Target introduces a new in-store gaming experience, built in partnership with Google’s Art, Copy & Code team.
Company “aims to double sales from its food business in the U.S. over the next five years and become more of an evening food-and-wine destination..."
A new form of cooperation is emerging between retailers and brand marketers that is driving more sales and better returns for both sides.
Deep discount promotions work better for U.S. retailers around Thanksgiving and Black Friday than at other times of the year.
Marketing will become even more personalized next year, as technological advances catch up to consumer expectations, and marketers will have to continue to overhaul how they communicate with consumers.