When Best Buy wanted to highlight its back-to-college offers, the brand looked to PayPal Media Network to create a nationwide campaign.
As consumers become increasingly adept with their smartphones, physical retailers can expect to reap big gains.
MasterCard’s #PricelessSurprises campaign has leveraged social media to engage cardholders and drive loyalty.
Leo Burnett created Decision DNA to better serve consumers with relevant, valuable content along the entire path to purchase.
Safeway partnered with 30 CPG brands to create the “Discover What’s New” program, a year-round omni-channel program designed to introduce and create excitement around new product launches.