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Sports Sponsorship: How to play smart and win BIG!

No surprise that Sports Sponsorships is big business!  Just as teams and athletes compete to win so do sponsors who look to the world of sports to showcase, market and link their brands.   $$$Billions are spent each year by big and small companies yearning to reach their core audiences.  Most companies are bombarded with constant pitches and you’re probably spending precious resources in this space already in an attempt to tie your brands to leagues, teams, colleges, motorsports, action sports, athletes, etc.  But ARE YOUR DOLLARS WORKING HARD FOR YOU?  ARE YOU RISING ABOVE THE CLUTTER? DO YOU KNOW? 

The right decisions for marketers can be made easier when they understand how to sort through the variety of potential opportunities and learn how to better match costs vs. needs.    This course will help you to navigate through this vast and enormous but sometimes daunting space of sports and sponsorship marketing.  It will better prepare marketers with a results oriented and thorough understanding of the following:

This seminar will help you better understand how to think about and win in this complex and expensive world.  It will help you align your strategies and budgets.  It will make you think more practically how to strike deals and implement programming.  It will help you replace the “ego” that so often dictates decisions with a smart “eco…nomics” mindset. 

Who is this course for?

This course will benefit those in the organization responsible for finding, creating and implementing strategies and tactics that touch the world of sports.  This includes but is not limited to those who negotiate deals; event marketers, brand managers, brand promotions, sales, attorneys and/or finance personnel

Course Benefits/Takeaways

Course Options

There are currently no scheduled classes for this course. However, all courses are available for onsite delivery. To find out more about how ANA can deliver this course to your business, call us at 212-697-5950 or training@ana.net.

Upcoming Classes

Assignment Briefing

New York, NY

Content Marketing

New York, NY

Marketing Matters

New York, NY

Elevating Your Creative

New York, NY

The Art and Science of Brand Building

New York, NY

Marketing Plan in a Day

New York, NY

Marketing To The New Majority

Dallas, TX

Big Data for Marketers

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Media Strategy

New York, NY

See all classes

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Upcoming Classes

Assignment Briefing

New York, NY

Content Marketing

New York, NY

Marketing Matters

New York, NY

Elevating Your Creative

New York, NY

The Art and Science of Brand Building

New York, NY

Marketing Plan in a Day

New York, NY

Marketing To The New Majority

Dallas, TX

Big Data for Marketers

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Media Strategy

New York, NY

See full schedule

Webinars

Mobile Marketing: What Marketers Need To Know

Webinar 

5 Key Essentials To Epic Content Marketing

Webinar 

Best Practices for Developing Integrated Partnerships

Webinar 

Social Media's Murky Legal Waters

Webinar 

5 Keys To Activating Your Employees As Brand Advocates

Webinar 

See full schedule