mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%20to%20Rediscover%20the%20Lost%20Art%20%26%20Science%20of%20Product%20Sampling%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fwebinars%2Fshow%2Fid%2FBAA-0714%0A%0AWhere%20did%20we%20all%20go%20wrong%3F%20Sampling%20has%20been%20proven%20time%20and%20time%20again%20to%20be%20THE%20marketing%20tactic%20to%20drive%20purchase.%20Consumers%20try%20it%2C%20like%20it%2C%20buy%20it.%20Seems%20simple%20enough.%20So%20why%20has%20sampling%20been%20in%20decline%20in%20recent%20years%3F%20The%20answer%20begins%20in%20the%20marketing%20planning%20process%20%E2%80%93%20and%20this%20is%20where%20we%20can%20rediscover%20why%20we%20used%20to%20love%20product%20sampling%2C%20and%20how%20we%20can%20bring%20that%20love%20back.%20%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A