| |
 

Top Ways Marketers Can Leverage Cross-Platform Engagement

This event is over.
Webinar Description

What motivates consumers to behave the way they do?  Understanding the "why" provides a view into how consumers use multiple devices and can help marketers create a holistic view of their cross-platform content strategy.  In this webinar, Microsoft's Cross-Screen Engagement study will reveal four common 'multi-screening' pathways that consumers take while engaging with different devices and screens simultaneously in their daily lives (mobile, tablets, PCs, gaming consoles, TV, etc.) and how marketers can leverage these insights when developing content strategies.

When

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Begins:Wednesday, April 17, 2013 at 1:00pm
Ends:Wednesday, April 17, 2013 at 2:00pm
Presenter

Natasha Hritzuk
Global Director of Research & Insights
Microsoft Advertising

All Upcoming Webinars

Reaching Millennials Through TV- What Marketers Need To Know

Webinar 

Engaging Customers Through Instagram

Webinar 

Maximizing Mobile's Impact in the Marketing Mix

Webinar 

5 Innovative and Effective Tools To Direct Marketing

Webinar 

The FTC's Operation Full Disclosure: What You Need To Know

Webinar 

See all events